Your partner in higher ed marketing for web strategy, SEO and analytics.

Web Strategy

Take a deep dive into what’s really happening on your website and craft a comprehensive strategy to account for marketplace changes and ever-evolving technological solutions.

Services include:

  • Website audit and recommendations

  • UX research and analysis

  • Information architecture

  • Wireframes

SEO

Good SEO is about being able to answer users’ questions. Ensure a strong presence in search engine results when people search for the products or services you offer.

Services include:

  • SEO audit and recommendations

  • Keyword research and strategy

  • Content development

  • On-page optimization

Analytics & Reporting

Establish a web analytics ecosystem you can trust that provides the information you need — when you need it – to make smarter decisions about your business.

Services include:

  • Measurement planning

  • GA4 setup and implementation

  • Custom dashboards

  • Ongoing reporting

Our Clients

Here’s just a sampling of the clients we've been fortunate to work with:

What People Say

  • "A knowledgeable, responsive, and patient partner, Patrick plugged right into our team with the guidance and expertise we needed ...


    Dan Giroux
    Executive Director of Marketing & Communications, Office of Institutional Advancement, Drexel University

  • "Patrick was easy to communicate with and was a pleasure to work with. I highly recommend him ...


    Anna Whinnery
    Academic Affairs Marketing Manager

  • "We have seen our numbers soar and our rankings climb ... [Powers Digital] is thorough, responsive and always delivers.


    Gina Malin
    Former Executive Director, Parents League of New York

Let’s meet up to talk about working together.

We’re always open to meeting new people and look forward to talking about how Powers Digital might be able to help.